Zack Roth is a DJ and Producer who I have known for about 7 years now. Tracks he has produced are being played by some of the biggest DJs in the business. So Zack figured it was about time for some proper promo photos. We spoke a couple of times about his intentions for the photos and the vision he had for the shoot. He needed photos to use for his web site, promotional marketing and for flyers to promote nights he was DJing.
We were supposed to do a 2 step photo shoot, one set in the studio and one outdoors. But schedules and weather never worked in our favor so we stuck to the studio. Promo shoots like this are meant to be kept simple. So we just played a bit with lighting and poses.
Check out Zack when you can.